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What
is Transportation Demand Management and Travel Option Planning
Transportation
Demand Management (TDM) is a process that aims to reduce traffic
congestion and improve air quality by encouraging commuters to make
more efficient use of existing transportation systems. It does this
by three means: reducing the number of commuter trips; changing
the mode of transportation from a low occupancy one (e.g. single-occupant
vehicles) to a high-occupancy one (e.g., carpools or public transit);
and changing the time of travel, spreading some commuting trips
into off-peak hours. Travel Option Planning is the non technical
term BC Transit has adopted in preference to TDM.
-What
are the preferred travel option strategies The preferred strategies
are:
-Ridesharing
Promotes carpooling, vanpooling and use of public transit.
-Parking
Management Organizes parking facilities to encourage high-occupancy
modes of transportation.
-Variable
Working Hours Varies the regular work day or work week to spread
the transportation load over a longer daily period, and eliminates
some trips altogether.
-Telecommuting
Reduces or eliminates the commute by allowing employees to work
at home or in nearby satellite workplaces.
-Cycling
Walking and Jogging Promotes a vehicle-free approach to commuting.
"What's
in it for me?"
There
are many environmental and social reasons why alternatives to the
single passenger vehicle make sense for cities, towns, and neighbourhoods,
but there are good reasons why travel option planning can make sense
for you and your organization: Ridesharing, cycling/walking/running,
telecommuting, variable work hours, parking management and other
travel option strategies save time, money and help us all stay healthier.
The
situation for every employer and employee is different. Not all
travel option strategies benefit everyone, but almost everyone can
benefit from some!
"What's
in it for me, as an employer?"
Save
Time
Travel
option planning can save your organization time. Ridesharing, such
as in car and van pools, helps employees who travel together keep
consistent working hours. On the other hand, variable work hours
can extend your organization's hours of contact with clients and
suppliers or with branch offices across time zones. Use of transit
can give your employees a break from driving and traffic and a chance
to plan for a meeting or think about their day on the way to work
Employees who walk, cycle or even run to work are healthier and
suffer less absenteeism.
Save
Money
Travel
option planning can save your organization money. A work force that
participates in transit and ridesharing brings to work fewer vehicles
for you to park. Bike racks and change rooms for those who walk,
cycle or run to work are cheaper than parking spaces. Employees
that telecommute can save you office space and office overhead and
increased productivity. A well organized, and well publicized travel
option plan can also can contribute to your organization's goodwill.
In addition to the above advantages, by promoting travel option
planning your organization will be perceived as being sympathetic-and
proactive-about an issue of broad public concern: environmental
quality. Through participation in the annual Air Quality Awards,
for example, your organization's name and image will be widely promoted
in a favourable light.
Stay
Healthy
Travel
option planning can mean healthier, happier employees for your organization.
Driving less and exercising more, travel option planning can help
your employees be less stressed and enjoy better health. Exercise
from walking, cycling and running, contributes to an employee health,
which in turn, contributes to superior productivity and less turnover.
Reduced stress from less driving through transit and ride sharing
sets employees up to be happier, more involved in their work and
able to put a better face on your business for your clients and
customers. Overall, Transportation Demand Management is a win-win
proposition for your organization, offering considerable benefit
at minimal cost.
"What's
in it for me, as an employee?"
Save
Time
Transportation
alternatives can be faster. Sometimes, walking and cycling can be
less hassle and create more time for the things you really want
to be doing besides sitting in traffic. For distances under 5 km,
cycling is usually the fastest mode of travel door to door. For
distances under 2 km, walking is even simpler and nearly as fast
as cycling. Running and roller-bladeing are two other choices you
might consider just for the fun of it. If you are too far away from
work to get there under your own steam, transit and ridesharing
can reduce your time driving and give you time to think and work
on other things.
Save
money
Transportation
alternatives can be less costly: It costs an average of $7000 a
year to operate a car, and only $150 to operate a bike. How much
are a good pair of walking or jogging shoes? And for distances too
great to walk or cycle, car pooling can cut your transportation
costs at least in half, vanpooling can cut your costs by 75% and
transit can cut your costs down to 90 %.
Stay
healthy
Transportation
alternatives can be healthier. The time you spend in traffic might
also be time you could be spending investing in your longer, healthier
life! If you invest fifteen minutes getting to work and fifteen
minutes getting home by walking, cycling or running, you have achieved
the 30 minutes of moderate intensity physical activity medical sciences
says pays big dividends in stress reduction quality of life and
longevity.
So
there you have it -- save time and money and stay healthy….
Getting
to work under your own steam, ridesharing, or letting the transit
system deliver you to work might be worth a lot more to you and
your organization than you had thought.
Remember,
to enjoy the benefits, you don't have to do it all every day, all
at once, or to do it forever -- you only need to try it out and
see how it works for you. A journey of a thousand miles begins with
the first step!
How
can we get involved?
Appoint
an interested and committed employee to be your organization's Travel
Options Coordinator (TOC). Arrange for him or her to attend one
of BC Transit's Travel Options Coordinator training workshops. Establish
a task force or committee with representatives from throughout your
organization to follow through with the preparation of your TOP.
You could also join forces with other employers in your area.
Most
importantly, extend your full cooperation to the planning and implementation
of a Travel Option Plan for your organization. And lead by example:
the small sacrifices management makes toward achieving the goal
of trip reduction will be noted by your employees. Your commitment
to the task will pay off in greater employee participation and enhanced
morale.
Web
Resources for managers
Driving
to work: It's not working
Go
Green Choices: Work better
Helping
you make the move in the right direction
Your
program: It's simple
Improve
your workplace: You profit
Take
the first step: Take action
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